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The AristoTrax on SONAR

The setting is your typical California day; the type you see on TV all the time.  The sun, the cars, the people and the sand leading to the famous Santa Monica Boulevard which is filled with a plethora of interesting characters.  Just another typical day?  Really?  Not for R1CKONE; actually there is no such thing as a “typical day” for R1CKONE.  On this California day, a Wednesday, R1CKONE starts off as he usually does with a trip out of Santa Monica to one of the many studios he works out of to engage in what he does best, make beats and produce music.  Today he happens to be working with credit-worthy producer Alex Cantrall where he will proceed to walk into a studio, again, and shock everyone with what he calls his “Hit Box Mobile”.  Now you might ask, “what the H&!! is a Hit Box Mobile?”  His production partner Lance Jones who is part of the AristoTrax with R1CKONE will tell you: “These are boxes [computers] I built for me and R1CKONE, and they are basically packed in with the best software and hardware utilizing SONAR 8.5 and Intel Core i7 technology at the helm.  We can take these anywhere and plug them into any studio and it’s off to the races.  As music creators, SONAR really gives us an edge when we work with other producers and artists.  The workflow is ridiculous and it has the tools in the box which allow us to take our music away from the norm.” (See video for more on the Hit Box Mobile.)

 

Continue reading “The AristoTrax on SONAR”

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Artist Impression: Producer Giovanni Loria Talks Recording With V-Studio 100

Giovanni “Gio” Loria is a Los Angeles-based professional music producer and musician (multi-instrumentalist) who wears many musical hats creating on a wide variety of musical stages. He is no stranger to pop, hip-hop, rock, orchestral and jazz as well as other genres. He has played, recorded and produced with artists such as The Black Eyes Peas, Jack Johnson and jazz phenomenon Brad Mehldau, to name a few. Overall, Giovanni had the rare ability to be at home in any musical situation, finding a way to support and shine as a leader.

Having traveled much of the world making music with SONAR, we thought Giovanni would be a perfect artist to give us some first impressions of the new SONAR V-Studio 100. Take a look at the video we taped, when we caught up with Gio in Los Angeles in between projects.

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Cakewalk in LA: ASCAP 'I Create Music' Expo 2009

Hello everyone.  This is actually my first blog here on The Cakewalk Blog as the new Artist Relations Manager for the company.  I’m writing this from the The Renaissance Hollywood Hotel in Los Angeles, CA where I am attending the ASCAP I CREATE MUSIC Expo. I’m here with my brilliant co-workers Brandon Ryan, Seth Perlstein and Mike Trujillo and we have quite a bit going on here this week.

I got into town on Monday and I spent some time with the artist Jessica Lombard who is tracking and mixing her new EP on our new V-Studio 100 (and SONAR 8 Producer) in Torrance, CA. You will be hearing more about this young artist (13 years old) soon here on the Cakewalk blog.

Tuesday, Brandon and I spent the day with the artist Dilana and her producer/band member Erik Eldénius at her home studio near Hollywood. What a great day we had creating an acoustic version of a song on her upcoming record with the new V-Studio 700. This song is still being developed but hopefully it will be available at some point when the record comes out in the near future. You might remember Dilana from the TV show “Rock Star Supernova” as the girl with the voice that can cut through metal? Anyway; we thank her and Erik for the day and wish her all the best with the new music. 

Yesterday, we arrived at ASCAP Expo and got set up for the demonstrations we have going on throughout the week. Last night, we got a chance to swing by some post ASCAP awards’ parties including the EMI Publishing party at XIV Terrace on Sunset which was fun. 

On to ASCAP…  To begin with, we have an actual recording room where we are developing a real track throughout the day, every day. Right now as I type, one of our CPUs (Cakewalk Pro User) Gionvanni Loria (Producer/Composer) who has used SONAR to work with such artists as Black Eyed Peas, Jack Johnson and Everlast is at the V-Studio 700 with Brandon Ryan creating a great track for the artist Tawny Ellis who will be coming in shortly to lay down some vocals. Also, we have a very informative demo room where Seth Perlstein is holding down the fort and giving great one-on-one advice to a room full of music creators. Later on this afternoon I am psyched to catch up with some great CPUs including Chuck Carr, Rob King, Justin Lassen, Cheese Beats, and Jorg Kohring (from the band Orbit Monkey).  

If you are in the LA area, please come out and say hello, and if you have time tomorrow I will be moderating a great panel at 3:15 in the Mount Olympus room at the Expo with the following people and topic:

When Demos Turn Into Masters: The Importance and Relevance of Project Studio Recordings

“Spider” Ron Entwistle – Producer, Songwriter, Remixer
Alex Hackford – A&R – Sony Computer Entertainment America/Playstation
Gavin Haverstick – Lead Acoustical Engineer – Auralex Acoustics
Emanuel Kiriakou – Songwriter, Producer – “Crush,” “What’s Left of Me,” “A Million Miles,” “2 in the Morning”
Ankur Malhotra – A&R, Urban/Pop – Capitol Records
Mark Needham – Mixer, Producer – The Killers, Iglu & Hartly, Metro Station

That’s it for now and we hope to see you at ASCAP. 

Thanks for reading,
Jimmy Landry

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Artist Impression: Producer & DJ Sharkey on V-Studio 100

Sharkey has performed and produced with such heavyweights as Eminem, Everlast, Mickey Petralia, Mario Caldato Jr., Jedi Mind Tricks, The Black Eyed Peas, and Wyclef Jean. His first solo album “Sharkey’s Machine” featured guest appearances by Cannibal Ox, The Pharcyde, Grand Puba of Brand Nubian and Cherrywine from Digable Planets.

2008’s Monster Maker with C-Rayz waltz was a critically acclaimed foray into the world of alternative hip hop.  In 2009 he’s set to release Dastardly with 2009 Grammy-nominated artist Kokayi.

Based in Maryland, but doing regular sessions in NYC, Nashville, and LA, not to mention DJ sets, we thought Sharkey might appreciate a sneak peek of the V-Studio 100…but we didn’t expect him to try to walk away with it.  Watch the video to hear his impressions and more.