Tag: Jennifer Hudson

These days, some professional mixing and recording engineers are doing work for major labels completely missed the analogue age. Others are still mixing on consoles.  We have come to a point where there really is no “right” or “wrong” in terms of mixing.  Some tracks are mixed so perfectly that they are not signed off on by the label because they are lacking something “distinct” or “of a raw nature.”  Other times, indie songs are mixed by a band itself and find their way to the top, where at that point the label just has someone remix the single for mainstream radio. (For example compare the normal and radio mixes of Gotye “Somebody That I Used to Know.)

NYC based mixing and recording engineer Liu Ortiz has seen it from all sides of the music and business spectrum.  Starting out at such a young age of 16 as an engineer, his career has placed him with a perfect balance (at still a young age) with a ton of knowledge in both the digital and analogue worlds.  He has worked on tracks with and for artists such as Mary J. Blige, Pink, Luther Vandross, Christina Aguilera, and even RZA to name a few, and was quite a successful engineer at the Hit Factory in New York City.

Coming from the world of Cubase and Pro Tools, and after hearing all the buzz about the full feature-set of SONAR X3, Liu decided to give SONAR X3 a whirl on a new track by Jennifer Hudson feat. R Kelley for RCA Records.  After mixing the track, he found himself gravitating towards the workflow so he continued the journey onto another project called The Summer Set; a very well established band from Scottsdale Arizona who are quickly making waves internationally.  I recently got a chance to visit with Liu at the new Cakewalk Room which is ironically enough in the old Hit Factory where he often worked.  Liu showed me some of his new mixes, showed me where his picture and plaques were on the wall, and even gave me a few interesting stories about some of the “good ole days” featuring Missy Elliot, Queen Latifah and Sean Puffy Combs [don’t worry Liu – I’ll never tell 😉

Cakewalk Artist Relations:           Since you grew up on analogue consoles, what are there big sonic differences you hear now that you mix “in the box”?

 Liu Ortiz:           Well in the beginning way back when DAWs first started, I noticed that no matter what I did as I progressed with more plugins and inserts of each channel, the mix coming out the box would progressively get thinner; especially with vocals. I couldn’t really do much to fix that problem until not too long ago where technology has progressed with DAWs and computers in general.  Now, I can pretty much faithfully emulate hardware with EQ’s and compressors of pretty much all the consoles I have worked on in the past.