Although, we’re a little late in getting this up, we thought we’d share pictures and give you the skinny on our travels to this year’s SXSW Conference in Austin, Texas.
This year, was the first year Cakewalk made the trek to Austin to join in on the South by Southwest (SXSW) Music and Media Conference. We sponsored a series of live performances hosted by Music Gorilla and submitted our SONAR 8 Producer into a drawing. Here’s a few pictures from the event:
A little history on SXSW:
Established in 1987, SXSW’s original goal was to create an event that would act as a tool for creative people and the companies they work with, to develop their careers, to bring together people from a wide area to meet and share ideas. In 22 years, this music event has grown from 700 registrants to nearly 12,000 registrants.
Austin’s eclectic music scene goes back to the city’s early history (from Mexican, German and colonial origins) and encompasses a wide variety of music including country, folk, jazz, blues and rock. Central Austin boasts more original music nightclubs in a concentrated area than any other city in the world. SXSW was a way to reach out to the rest of the world, and bring them to Austin to do business. SXSW now has offices in Ireland, Germany, Australia and Japan who help bring SXSW registrants to Austin every March.
If you missed SXSW this year, you can catch up on the panels via podcast now until May 29 at http://sxsw.com/interactive.